Marketing manager

Description

We’re at a turning point in history. Climate change is changing the world faster than ever before. Utilities will play a crucial role in the transformation of our society to fight climate change and become carbon-neutral, while at the same time making sure people and businesses can continue to use energy supply like they’ve been used to for so many years.

At Gorilla, we’re determined to not stay stand by but to make a real impact on the utility industry by providing data services that allow utilities to play the role they need to play in the quest for a net-zero society. By building something that solves a real problem, and by being the best at what we do.

your role

  • You take ownership of the inbound sales channels, including our website and online advertising channels

  • You set up advertising campaigns on social media, and coordinate all company communications

  • You co-create sales and marketing assets, whether brochures, case studies, customer testimonials or new propositions

  • You liaise with partners and customers on joint marketing initiatives, such as webinars, joint case studies or offline events

  • You work closely with sales to set up targeted account-based marketing campaigns, thinking along to find the best way to reach our target audience

  • You’re an organizer by heart. You take care of the organisation of online and offline events.

  • You coordinate with designers and copywriters for larger assignments whenever needed, making sure everything is delivered on time

  • You’re versatile. You aren’t afraid of writing some copy yourself or creating design assets according to our brand guidelines

  • You’re involved in workshops, to gain a deeper understanding of our customer & prospects challenges translate that into propositions and marketing assets

your responsibilities

By working closely together with our leadership and sales team, you take responsibility for everything marketing and communication related. You make sure to plan and organize online and offline events, are the go-to person for website and content updates and take care of our social media, including advertising campaigns.

Together with the sales team, you deliver case studies, testimonial videos and account-based ad campaigns. You’re ROI-focussed: you report on what works and what doesn’t, and you continuously work to improve conversion at all fronts.

You are a stickler for structure – when you’re involved everything is organised well. You’re able to combine the serieux of our large enterprise customers with our rebellious character. Things can go fast with you, done is better than perfect.

Requirements

  • You have at least 2 years of experience in B2B marketing, with a focus on inbound lead generation

  • You work in a structured manner, without letting that get in the way of your creativity

  • You can handle several responsibilities at the same time. You get the job done

  • Growth marketing is your core, but you know a thing or two about copywriting and design as well

  • You’re fluent in Dutch and English

  • You like to keep up to date with the latest developments in the field of energy and data in general

  • You have strong communication skills, both written and oral

  • You have an outgoing, engaging personality

  • Your enthusiasm is infectious, especially when motivating others to get things done

The benefits

You become part of an ambitious organisation and an enthusiastic team with a mindset to win! As Gorilla is growing at an incredible pace, you can leave your mark – growing alongside Gorilla.

 We actively challenge ourselves and our colleagues, in order to always improve our skills, methodology and capabilities. Lifelong learning is essentially embedded in our organisation, and we care about your individual dreams and ambitions, beyond just work.

 On top of that, our remuneration approach is clear and no-nonsense, just like our feedback culture and personal development approach. We all enjoy flexible hours and work remotely with the option to work at an office when you like to do so. You benefit when we grow as well, with our employee share option plan.

Convinced that this is the job for you?

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