The Energy Retail Blueprint: Pricing and Integration at the Speed of Change

Wednesday 2 April 2025 - 10 am CT / 4 pm GMT / 5 pm CET

Looking for proven strategies to help you respond faster to market changes and stay ahead of competitors?

Join us we break down what really works when it comes to the integrations that are powering today’s pricing strategies for modern energy retailers.

What you will learn?
Identify and prioritise the most business-critical data points
Learn how AI & data accelerate client growth and enabling businesses to predict the future
Uncover the steps necessary to build a data strategy that will harness the power of AI

About the webinar

Date & time

Ready to revolutionize your energy retail tech stack?
Join Gorilla and Credera for another game-changing webinar. Together, we break down what really works when it comes to the integrations that are powering today’s pricing strategies for modern energy retailers.

From practical ways to connect legacy systems to modern platforms and how to build data architecture that actually delivers results, to smart integration approaches for real-time pricing flexibility, we’ll reveal proven strategies to help you respond faster to market changes and stay ahead of competitors. 

Join us to discover how automated workflows and unified data can transform your business - without the typical implementation nightmares.

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Key Takeaways

Why real-time data infrastructure is essential for market adaptability

How AI is revolutionizing sales & pricing in energy retail

Ways to balance complexity and customer-centric innovation

Why delaying modernization poses financial and operational risks

How data integration is the key to pricing agility and customer retention

Where the road ahead can take you in terms of adding new markets, terms and products

Speakers

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portrait of Chris Turner, Managing Director, B2B Markets, SouthStar Energy Services LLC

Aaron Grotzinger
Partner and Market Lead, Credera

portrait of Chris Turner, Managing Director, B2B Markets, SouthStar Energy Services LLC

Joris Van Genechten
VP Product & Engineering, Gorilla

Portrait of Ruben Van den Bossche, Co-founder and CEO of Gorilla

Sophie Gellinger
Implementation Consultant (DACH), Gorilla

Moderator

Portrait of Ruben Van den Bossche, Co-founder and CEO of Gorilla

Matt Brokaw
Strategic Partner Manager, Gorilla

Why major assumptions in the energy transition process are no longer true

HOW GORILLA ACCELERATES ENERGY RETAILERS TO A CARBON-NEUTRAL FUTURE
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“It’s all about data and how you bring renewable generation into the grid. Retailers are looking to shift from coal and gas-fired power stations with consistency and high predictability to solar which can be impacted by the weather. Gorilla empowers retailers to have more control over how they use data at a granular  level and feed it into their pricing…”

Graham White
Energy Pricing Consultant

THE CHALLENGES OF DYNAMIC PRICING:


“A lot of businesses want certainty in their price - stability, structure and transparency on their wholesale energy cost, especially how volatile the markets have been recently as well. (As an energy retailer) you want to know what you're going to be paying for your energy bill at the end of the day and you want some sort of consistency on that. They want to budget and see what they're going to pay for energy next year…”

Ben Dennett
Pricing & Portfolio Consultant
"SouthStar has a very specific footprint for C&I customers that have very flexible pricing types. We looked at the self-build option, but not everything was going to be scalable. Not only has Gorilla’s platform been very flexible in a way that helps us do what we need to do, but it is scalable, and we look forward to being able to take that into the future.”

Joris Van Genechten, VP of Product and Engineering at Gorilla

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About Gorilla

Say Goodbye to slow pricing

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Bespoke pricing

Don’t settle for slow and inefficient pricing processes. Get multi-site pricing at the meter level in under a minute.

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Residential Pricing

Scale more, spend less, boost your margin. With Gorilla, you can open up a world filled with decision-ready prices in as little as one hour.

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Forecasting

Take advantage of automation to unlock swift and accurate forecasting to better navigate an ever-changing market landscape.

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Are you ready to unleash the data?

Gorilla provides energy data applications for pricing, forecasting, and portfolio analysis. Thanks to a growing partner network and client base across the globe, Gorilla empowers retailers in the global energy community to reinvent their offerings with data that align financial and net-zero goals

Request a demo
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